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Opt-In Email Marketing: How to Create Permission-Based Email Lists

Many email marketers view a op as proof of success. After all, a large list implies that hundreds or thousands of people have signed up to receive your emails. But how many of those email addresses have actual value? If a large chunk of your emails isn’t opened, are automatically deleted, or bounce back with…

The post Opt-In Email Marketing: How to Create Permission-Based Email Lists appeared first on Benchmark Email.

Reblogged 11 minutes ago from www.benchmarkemail.com

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